by Mikel Martinez | Feb 21, 2019 | Uncategorized
Ever since companies began establishing themselves things such as labels, logos, names, slogans, packaging, delivery, presentation, and quality were things that everyone would focus on. Having a good product, and the above was all you needed. Then distribution and...
by Mikel Martinez | Feb 20, 2019 | Uncategorized
While Coopetition is a term initially used in the financial industry, this concept has quickly been adopted by tech companies, entrepreneurs and you can find it as great examples in superhero movies genre. I have written before about cooperating in 3 Reasons to Build...
by Mikel Martinez | Feb 19, 2019 | Uncategorized
I have been participating, developing, engaging, and managing online communities ever since 4chan. Communities are what made businesses, brands, influencers, authors and entrepreneurs be able to succeed as these are fans that align with your message, what you have to...
by Mikel Martinez | Feb 12, 2019 | Uncategorized
Back in 2008 with the Bitcoin Whitepaper released, a light in the midst of the darkness, with the market crash that happened, came to be. Cryptocurrency quickly became the next thing while Social Media and smartphone adoption, as well as cellular networks, were being...
by Mikel Martinez | Jan 24, 2019 | Uncategorized
“Yo’ Adrian, I did it!Rocky Balboa I grew up watching Rocky films on TV in Telemundo. I would always get mesmerized and excited with the training sequences, the jabbing, the fights, and overcoming the opponents. Rocky IV was the most watched in my...
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by Mikel Martinez | Jan 14, 2019 | Production, Technology
As you are aware I am a Full Sail Grad from the Recording Arts Program from 2006 – 2007. I was fortunate enough to have parents that wanted to give their all to send me to college and family that invested themselves in seeing me succeed. Some of them are no...
by Mikel Martinez | Dec 3, 2018 | Uncategorized
Recently I decided to take the plunge and take a certification I had been putting off for 6 years. Today was my first day of class. Throughout the day many terms and lessons from many books were mentioned and it felt great to know that I had read the books and was...
by Mikel Martinez | Dec 3, 2018 | Uncategorized
New technological advancements happen every day. Smartphones, chips, tablets, cameras, lenses, processors. Ever since the print was invented we have been creating machines that have created an impact on our society, changing industries, working conditions, economies,...
by Mikel Martinez | Nov 27, 2018 | Entertainment, Marketing, Music, Production, Social Media, Technology, Uncategorized
The electric guitar has been the one key instrument to influence people, genres and industries. The electric guitars allowed companies to create amplifiers which in turn allowed live performances to be louder and reach more people in a single location. This created...
by Mikel Martinez | Nov 26, 2018 | Uncategorized
We belong somewhere. To a demographic, a group of people that are fans of a book, show, video game, movie, a persona, a superhero such as Batman, a band such as Metallica, a restaurant or perhaps to people who are united to speak against something that...